Latest Analysis

We publish periodic stories about key developments in the tire industry – for free.

The Tire Cologne marks a major transition for the tire industry

By David Shaw The Tire Cologne took place last week (4-6 June), in the German city of Cologne. It showed the progress of tire makers based in China. The biggest story, however, was the very widespread  (but false) rumour coming out of China that the European Commission is on the point of announcing an investigation

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Virtual tire development is now possible

Today (31 May), we published the June 2024 edition of our global tire industry newsletter, and distributed it to subscribers. In yet another bumper-sized issue, we bring you unique insights into: Virtual tire development Virtual tire development gets more realistic Gaining the trust of the drivers Getting started on simulations Giti starts down the simulation road

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EUDR will disrupt tire supplies

Today (30 April), we published the May 2024 edition of our global tire industry newsletter, and distributed it to subscribers. In yet another bumper-sized issue, we bring you unique insights into: EUDR needs a lot of work EUDR needs urgent improvement if it is to work What can people do? Our view 2023 rankings – updated

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What is happening in China’s tire market?

China’s economy has been in the doldrums for the last couple of years, since the government ended Covid restrictions. That has had a substantial negative effect on China’s domestic tire industry. Nevertheless, there are some signs of recovery in the tire industry and also in the wider economy. We tend to think of the tire

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AI set to help tire makers speed up development times

Today (29 March), we published the April 2024 edition of our global tire industry newsletter, and distributed it to subscribers. In yet another bumper-sized issue, we bring you unique insights into: 2023 rankings – updated Tire makers ranked for 2023 annual data Tire makers by profitability 2019-2023 Annual sales data – Updated ranking, March 2024 2023

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First ranking of tire makers in 2023

By David Shaw The global tire industry is changing. The financial results for the 12 months to December 2023 show it. Most of the major brands are losing share, while the replacement brands are offering better value for money and consumers are seeing the benefits of so-called down-trading. Meanwhile, we present the first industry ranking

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Big-name tire makers lose share

On Thursday (29 February), we will published the March 2024 edition of our global tire industry newsletter, and distribute it to subscribers. In yet another bumper-sized issue, we bring you unique insights into: 2023 Annual results analysis Tire industry sees mixed picture worldwide Annual sales data – Initial ranking, February 2024 Michelin’s view of market development

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Tire industry on brink of big changes

Later today (31 January), we will published the February 2024 edition of our global tire industry newsletter, and distributed it to subscriber In yet another bumper-sized issue, we bring you unique insights into: EU legislation under scrutiny Euro-7 to use UNECE standards for wear Tire makers call for more data access in Europe Materials hit by

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What changes will affect the global tire industry in 2024?

Earlier today (30 December), we published the January 2024 edition of our global tire industry newsletter, and distributed it to subscribers. In yet another bumper-sized issue, we bring you unique insights into: Global outlook for 2024 What the tire industry looks like in 2023-24 Two paths for tire makers A tale of two tire industries China’s

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Tire industry finds paths to circularity

Earlier today (30 November), we published the December 2023 edition of our global tire industry newsletter, and distributed it to subscribers. In yet another bumper-sized issue, we bring you unique insights into: Michelin’s view on circularity Circularity is a transformation Technological readiness level New rCB player wins funds with tire-maker help rCB as a circular value

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China Tire Intelligence Report

A weekly newsletter of developments in the China tire industry including news reports and David Shaw’s expert commentary and analysis.

Global Tire Intelligence Report

Monthly English & Chinese language newsletter bringing together global news stories covering retail, strategy, sustainability and legislative issues.